Bière Artisanale
Packaging Launch

Self-assured, affectionate, out of the ordinary, approachable. Seen, and felt. Qualities of the people reflected in the beer and design. Regional specialities, which also communicate the bitterness unit of the beers, their herbal roots, their colour, and turbidity. For experts, for connoisseurs.

Brand and design concept

Craft beer is a refined craft. In Sion, Switzerland, analogue endeavours are always planned. On a large blackboard. Handwritten. So that‘s our design inspiration: The blackboard-and-chalk look combined with Valaisanne‘s red planning lines. Craftwork there to touch and drink.

Packaging Relaunch

An elaborate design for the outer container packaging. In essence, the design of the label. And as an enriching supplement: Tailored illustrations for each varietal‘s container. Great!

In-house Illustration

After extensive location research, we undertook the in-house creation of fervent, detail-rich, first-rate illustration. Our craft is complemetary to brewing.



Ropelius. Marke und Design GmbH
Gasstraße 2c
22761 Hamburg

T. +49 (0) 40 – 41 11 63 – 0


Ropelius. Brand and Design SA (Pty) Ltd
Woodbridge Island
Cape Town 7441

T. +27 (0) 72 – 190 3672

© 2015 Ropelius. Marke und Design