Packaging Innovations
Hot new packaging
for ice cold products
Packaging Studies

The task: since it is particularly difficult for ice cream brands to appeal to a teenaged target audience, a completely new and innovative packaging form needed to be developed which young people find “cool”.
The result: in a study we developed numerous approaches, which distinguish themselves with new dimensions for ice cream: interactive, resealable,
without spoon/without stick = almost like drinks.
The current “Calippo Shots” package was created from this study – and we were also responsible for the design.

 Kontakt  Ropelius. Marke und Design GmbH Gasstraße 2c 22761 Hamburg  T. +49 (0) 40 – 41 11 63 – 0 F. +49 (0) 40 – 41 11 63 – 0 E. info@ropelius.de  © 2015 Ropelius. Marke und Design      Kontakt Allgemeines AGB Impressum   Editing Modes  Preview Central

Contact

HAMBURG

Ropelius. Marke und Design GmbH
Gasstraße 2c
22761 Hamburg


T. +49 (0) 40 – 41 11 63 – 0
E. info@ropelius.de

CAPE TOWN

Ropelius. Brand and Design SA (Pty) Ltd
Woodbridge Island
Cape Town 7441

T. +27 (0)72 - 1903 672
E. marnhe@ropelius.co.za

© 2015 Ropelius. Marke und Design